Skip to main content
www.Google.com

Airtel M-Commerce Services Ltd rechristened as Airtel Payments Bank Ltd; Company unveils new brand identity

The name change underlines the company’s strong focus on the payments bank space and its commitment to contribute to the Government of India’s agenda of financial inclusion by taking banking services to the last mile

  
Airtel Payments Bank is the first company in India to receive a payments bank license from the RBI; Plans to launch operations in second quarter of the current FY 

 Airtel M-Commerce Services Limited, a subsidiary of Bharti Airtel Limited, has been renamed as Airtel Payments Bank Limited after receiving necessary approvals from all concerned authorities. The Company also unveiled a new logo to reflect its new identity.

On April 11, 2016, Airtel Payments Bank Limited became the first entity in India to receive a payments bank license from the Reserve Bank of India (RBI). The Company plans to start rolling out its banking network in the second quarter of the current Financial Year.       

Gopal Vittal, MD & CEO (India & South Asia), Bharti Airtel said, “The new identity reflects our strong focus on the payments bank segment and our commitment to the Government’s vision of financial inclusion and banking services for every citizen. With Airtel’s deep distribution network that touches every corner of the country, we believe that Airtel Payments Bank is uniquely placed to deliver quality banking services to customers by leveraging the power of mobile telephony.”  

Airtel Payments Bank Logo

The ‘=’ sign denotes ‘Equality’. A bank that gives equal access to everyone.



Airtel Payments Bank Limited (which began operations in 2011 as Airtel M-Commerce Services Ltd.) currently provides money transfer services and semi-closed wallet services (Airtel Money). The Company has presence in 800 plus towns across India.
The Company plans to leverage Bharti Airtel’s national distribution network that runs deep into rural areas and offers a robust platform to deliver banking services to the last mile. Currently, the Airtel distribution channel is spread across 1.5 Mn outlets with network presence in 5,126 census and 464,361 non-census towns and villages in India covering approximately 87% of the country’s population.  
Kotak Mahindra Bank has acquired 19.90% stake in Airtel Payments Bank Limited for a consideration of appx. INR 98.8 cr. Kotak is expected to bring its banking expertise to the venture.




For more information please contact:-

Vishal Mishra

Kaivalya Communication

8756000222


Comments

Post a Comment

Popular posts from this blog

International Health Service Launched by Mera Doctor

24x7 Free Helpline: 022-61336155 International Health Service Launched, Making Healthcare in U.P. Easier and Cheaper Lucknow, April, 5 2013 – MeraDoctor, India’s leading independent provider of medical advice by phone, today announced the launch of the country’s first  health protection service , including 24-hour medical guidance from MBBS doctors plus insurance and medical discounts. The service has been specially adapted for the Indian market from similar offerings in the US, UK and Canada. “Every day in Lucknow and across U.P., lakhs and lakhs of people struggle to get reliable medical advice for minor ailments. And they struggle to pay for treatments when these ailments become serious. Our new health protection service makes their lives easier by giving them 24 x 7 advice from MBBS doctors by phone on 022-61336155, plus discounts on their medical expenses and insurance against accidents and hospitalisation,” said Dr Ajay Nair, MeraDoctor’s co-founder. The ser...
1 comment
Read more

Functions of Public Relation

Functions of Public Relation Public Relations refers to be the bridge for building the image and maintaining the relations between the organisation and the masses. Press Release: Press releases are considered to be an important element for the PR agency. Press Release helps in settings the story and gets the good media coverage. A well-written press release is still in demand and requires a short message with the hand full of details. When your agency has news or any upcoming events to share, there is value in creating a release as it will bring you good coverage. But, before you start writing the press release, one should be aware of the pattern used for releases.  News Conference:  Holding a press conference without a hitch  is definitely not an easy task. Right amount of considerable time is required to do this. The major benefit of press conference is that you don’t have to repeat the same thing to different reporters again and ag...
Post a Comment
Read more
KEI INDUSTRIES celebrates Golden Jubilee Year in Lucknow Accelerating UP Retail business to Another Level   ·          Targeting Retail Business Expansion-> INR 250 Cr (Wire: 100 Cr + Cable: 150Cr) by 2020-21 ·          Targeting Dealer Network Expansion-> 225 Direct dealers & 1500 Retail Counters by 2020-21   The country’s one of the leading wire and cable manufacturer KEI INDUSTRIES LTD announced the celebration of its ‘Golden Jubilee Year’ in Lucknow by expanding its direct and indirect dealers network in the state. On the occasion, the Chairman cum Managing Director of the company announced the doubling of the network size in three years.  At the Lucknow meet, the top dealers and distributors discussed KEI’s journey of 50 years and various business prospects with the CMD and senior management of the company. Commenting on the occasion, Mr Anil Gupta,...
Post a Comment
Read more